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ScaleUp Porto. The Growth Champions – Marketing And Pricing Strategies

ScaleUp Porto. matches with growth and “The Growth Champions” is all about scaling. Designed in partnership with the National Association of Young Entrepreneurs (ANJE), the initiative aims at supporting 20 high-growth SMEs understanding how to grow on subjects such as Sales, Operations, People and Finance.

The most recent edition took place on October 18th through a workshop focused on Marketing and Pricing Strategies, complemented by one-to-one meetings with experts on the field.

Omar Mohout, a Belgian specialist in scaleups and administrator of Startups.be, Aproplan, Teamleader, VITO and BeCentral, opened the marketing workshop with a Lean Pricing session and hosted one-to-one meetings focused on the discussion of the pricing strategy.

the growth champions

After the first session, Elif Semerci, Delivery Hero’s Customer Experience Project Manager, coordinated a peer to peer dynamic focused on sharing the “customer experience” best practices of the German unicorn Delivery Hero.

Elif Semerci

Aiming at improving the management capacity of high growth potential Northern SMEs, these workshops are providing more efficient management tools. This workshop was dedicated not only to technological, but also to industrial and family businesses that have the potential to grow.

More sessions will follow, always with growth in sight.

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